In today's dynamic business landscape, companies need a multifaceted approach to growth, one that encompasses various perspectives and leverages synergies between different ways of working. Completing The Growth Curve, leaders must manage all phases concurrently. It's not enough to focus on operations; leaders must continuously reinvent new value propositions and business models, launch new products and services, foster their growth, and operate them to achieve maximum customer satisfaction.
The “Master of Growth” program provides a toolkit of approaches that anyone responsible for growth can employ to ignite, oversee, and rejuvenate expansion. It melds growth mentality, agile work structuring, and scientific principles to combine various fields, encompassing strategy, design thinking, lean startup, and growth hacking.
The initiative encompasses two distinct certifications, Design Thinking and Growth Hacking.
“The team has masterfully put together a training program on growth hacking that is unique in the marketplace. ”
This program equips professionals with actionable techniques and strategies to drive, manage and sustain growth.
The Masters of Growth program is unique because it is the first independent certification in Design Thinking and Growth Hacking. This independence is underlined by the involvement of experienced executives (think Head of Growth and CMOs of e.g. IKEA, Philips, ABN) in an advisory board. This advisory board monitors that the programme meets modern-day standards and the latest developments in the field. The program emphasises the creation of continuous value and sustainable growth, as opposed to short-term growth. It combines the principles of Design Thinking and Growth Hacking for a complete growth approach. Moreover, the programme is jointly developed by BAMMBOO and Business Models Inc (BMI), two leading organisations in promoting sustainable growth in companies. In addition, the program is based on scientific insights, theories and best practices.
The certification is fitted to professionals that are involved or responsible for innovation, product development and strategy; project managers, innovation managers, strategists, and entrepreneurs. It’s also valuable for anyone that wants to improve on solving complex problems, design customer driven solutions and want to stimulate growth within their organizations.
The certification in Growth Hacking is tailored for professionals who are involved in or responsible for driving growth within their organizations. This includes roles like growth managers, digital marketers, product managers, data analysts and entrepreneurs. It's also invaluable for anyone looking to understand the nuances of modern growth strategies, optimize customer acquisition, and foster a culture of continuous learning and adaptation.
Yes, it is possible to take both certifications, Design Thinking and Growth Hacking, as one. Although they can be taken separately, the two programmes complement each other and together provide a comprehensive set of skills essential for innovation and growth in today's time of rapid change.
Only the exam requires study. Some preparation is required between the training days. Prior knowledge in the form of relevant study or work experience in the field of marketing or innovation is sufficient and considered relevant for participation in the program.
Yes, we also offer in-company trainings. Our programmes can be customised to meet the specific needs of your organisation. Please contact us for more information and to discuss options.
The investment for the certification is €1450 excluding VAT. This includes study materials, examination and certification. If you decide to take both courses (Design Thinking and Growth Hacking), you will receive a 15% discount on the total price.
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